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"name": "Woodpecker", "domain": "woodpecker.co", "slug": "woodpecker", "url": "https://competitortracker.io/companies/woodpecker/", "data_url": "https://competitortracker.io/data/companies/woodpecker.json", "changes": [ { "code": "IA", "category": "Integrations and APIs", "description": "Woodpecker launched embedded white-label outreach for apps via API, MCP, CLI, and webhooks.", "source_url": "https://woodpecker.co" }, { "code": "PP", "category": "Pricing and packaging", "description": "Woodpecker Prospect contact price reduced from $5 to $4.80 per 100 prospects.", "source_url": "https://woodpecker.co/pricing/" }, { "code": "PF", "category": "Product and capability", "description": "Woodpecker expanded LinkedIn outreach automation to explicitly support DMs and InMails.", "source_url": "https://woodpecker.co" } ], "movement": { "quadrant": "making_moves", "novelty": 50, "shipping_volume": 60, "raw_change_count": 22 } }, { "id": "019e98b7-f3f3-7010-8e80-380612eb6f01", "name": "Yesware", "domain": "yesware.com", "slug": "yesware", "url": "https://competitortracker.io/companies/yesware/", "data_url": "https://competitortracker.io/data/companies/yesware.json", "changes": [ { "code": "PP", "category": "Pricing and packaging", "description": "Yesware removed 'then free forever' from trial CTAs, signaling the discontinuation of its freemium tier.", "source_url": "https://www.yesware.com" }, { "code": "SC", "category": "Security, compliance and access", "description": "Yesware added AICPA compliance certification and a Trust Center, strengthening enterprise security and governance proof.", "source_url": "https://www.yesware.com" }, { "code": "PP", "category": "Pricing and packaging", "description": "Yesware removed visible homepage pricing or plan details, reducing self-serve pricing clarity for buyers comparing packages.", "source_url": "https://www.yesware.com" } ], "movement": { "quadrant": "slow_burn", "novelty": 60, "shipping_volume": 18, "raw_change_count": 5 } } ], "quiet_companies": [], "scoring": { "version": "v3-independent-novelty-density", "quadrants": { "top_left": "Shipping steadily", "top_right": "Making moves", "bottom_left": "Lying low", "bottom_right": "Slow burn" }, "notes": "Scores are deterministic rank-normalized coordinates from quarter-window API changes. Shipping volume measures activity volume, source diversity, signal diversity, and materiality. Novelty is intentionally independent from volume: strategic/newness signal density, launch language, high-novelty signal mix, and materiality are dampened by raw change volume so routine high-volume movers can land in Shipping Steadily and selective strategic launches can land in Slow Burn. LLMs do not choose coordinates. V2 renders points in density-aware, spatially balanced highlight batches capped at 20 companies every three seconds; dense maps split into smaller batches when needed for readability." } }