{
  "version": 1,
  "generated_at": "2026-08-03T21:30:12.818Z",
  "source": "competitor-tracker-api",
  "licence": {
    "id": "CC-BY-4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/",
    "attribution": "Competitor Tracker & Co. — https://competitortracker.io"
  },
  "canonical": "https://competitortracker.io/industries/product-adoption-software/2026-q2/",
  "self": "https://competitortracker.io/data/industries/product-adoption-software/2026-q2.json",
  "industry": {
    "slug": "product-adoption-software",
    "name": "Product Adoption Software",
    "label_id": "019f2dcc-47ec-701e-bc5e-bad1adebe197",
    "url": "https://competitortracker.io/industries/product-adoption-software/2026-q2/",
    "data_url": "https://competitortracker.io/data/industries/product-adoption-software.json"
  },
  "window": {
    "quarter": "2026-Q2",
    "quarter_slug": "2026-q2",
    "since": "2026-04-01T00:00:00.000Z",
    "until": "2026-06-30T23:59:59.999Z",
    "published_at": "2026-06-30T23:59:59.999Z"
  },
  "summary": {
    "changes_total": 377,
    "by_priority": {
      "high": 9,
      "medium": 8,
      "low": 15
    },
    "by_category": {
      "geo_changes": 7,
      "messaging_changes": 17,
      "product_changes": 8
    }
  },
  "companies": [
    {
      "id": "019f2dce-7f82-7012-bca1-c847b12d9cb3",
      "name": "Adopt By Nexthink",
      "domain": "nexthink.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added DEX Frontier Labs.",
          "source_url": "https://nexthink.com/platform/adopt"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Mobile Experience module.",
          "source_url": "https://nexthink.com/platform/adopt"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Rewrote page to emphasize AI app guidance and added AI Activation Playbook promo, replacing legacy solution and feature sections.",
          "source_url": "https://nexthink.com/platform/adopt"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 29,
        "shipping_volume": 31,
        "raw_change_count": 4
      }
    },
    {
      "id": "019f2dcd-0a32-700a-bbf8-db01e3d51dca",
      "name": "CommandBar",
      "domain": "commandbar.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Removed free tier up to 100 MAUs; replaced with paid add-on for Plus plan or bundled Growth/Enterprise plans priced per guide/survey count.",
          "source_url": "https://www.commandbar.com/commandai-vs-intercom/"
        },
        {
          "code": "IA",
          "category": "Integrations and APIs",
          "description": "CommandBar added MCP integrations, clarifying ecosystem fit for buyers evaluating workflow coverage.",
          "source_url": "https://www.commandbar.com/commandai-vs-pendo/"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "CommandBar introduced guardrails with prioritization logic, behavior-based triggers, annoyance measurement, and brand customization capabilities.",
          "source_url": "https://www.commandbar.com/commandai-vs-intercom/"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 87,
        "shipping_volume": 87,
        "raw_change_count": 68
      }
    },
    {
      "id": "019f2dcc-c5da-700c-9da3-675011f0c531",
      "name": "Appcues",
      "domain": "appcues.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Appcues Solutions section pivoted from use-case focus (Onboarding, Trial Conversion, etc.) to goal-oriented outcomes (Build Awareness, Drive Adoption, Grow Advocacy, Spark Innovation).",
          "source_url": "https://www.appcues.com/use-case/support"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Removed behavioral email, push notifications, and Appcues AI; added Workspace, Experiences, and Analytics modules; 1 related product and capability change reinforced the same Appcues AI signal.",
          "source_url": "https://www.appcues.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Introduced Appcues AI to plan, build, and improve user experiences.",
          "source_url": "https://www.appcues.com"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 52,
        "shipping_volume": 69,
        "raw_change_count": 18
      }
    },
    {
      "id": "019f2dcc-dc33-7026-bdb8-f1038fc82b32",
      "name": "Apty",
      "domain": "apty.io",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Replaced Apty OneX with Apty AI, featuring AI-assisted content, in-app guidance, and adoption analytics.",
          "source_url": "https://www.apty.io"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Updated Apty Pulse with live workflow monitoring, engagement tracking, and early risk and compliance alerts.",
          "source_url": "https://www.apty.io"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Homepage hero rewritten to emphasize AI-powered digital adoption without traditional DAP complexity or cost.",
          "source_url": "https://www.apty.io"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 29,
        "shipping_volume": 40,
        "raw_change_count": 6
      }
    },
    {
      "id": "019f2dcc-f349-7000-80b2-43a78a5257e9",
      "name": "Chameleon",
      "domain": "chameleon.io",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "IA",
          "category": "Integrations and APIs",
          "description": "Chameleon added MCP and Linear integrations, clarifying ecosystem fit for buyers evaluating workflow coverage.",
          "source_url": "https://www.chameleon.io/integrations"
        },
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Pro plan reduced to $750/month (5,000 MTUs) from $1,250/month (10,000 MTUs); Growth plan reduced to $1,750/month from $1,920/month.",
          "source_url": "https://www.chameleon.io/plans"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Chameleon Copilot edits in-app Experiences via @mention and generates translation files for multi-language campaigns.",
          "source_url": "https://www.chameleon.io/copilot"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 76,
        "shipping_volume": 83,
        "raw_change_count": 46
      }
    },
    {
      "id": "019f2dcf-0c94-702d-b7ca-fa831b304e93",
      "name": "Oracle Guided Learning",
      "domain": "oracle.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Claims 50% less compute, 70% less block storage, and 80% less networking versus competitor on-demand pricing.",
          "source_url": "https://www.oracle.com/cloud/"
        },
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Oracle Guided Learning removed visible homepage pricing or plan details, reducing self-serve pricing clarity for buyers comparing packages.",
          "source_url": "https://www.oracle.com/cloud/"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Oracle Guided Learning Lists distributed cloud models: multicloud, public, hybrid, and dedicated cloud.",
          "source_url": "https://www.oracle.com/cloud/"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 66,
        "shipping_volume": 66,
        "raw_change_count": 13
      }
    },
    {
      "id": "019f2dcd-3294-702b-bb2c-a6fd1630a54e",
      "name": "Helphero",
      "domain": "helphero.co",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Added yearly pricing table: $550 (1,000 MAU), $1,150 (2,500 MAU), $1,790 (5,000 MAU), $2,490 (10,000 MAU), $2,990 (20,000 MAU).",
          "source_url": "https://helphero.co/pricing/"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Homepage hero expanded with interactive walkthrough demo covering onboarding, adoption, and conversion.",
          "source_url": "https://helphero.co"
        }
      ],
      "movement": {
        "quadrant": "slow_burn",
        "novelty": 55,
        "shipping_volume": 19,
        "raw_change_count": 2
      }
    },
    {
      "id": "019f2dcd-4514-701d-b3bc-ebb15f3ad54e",
      "name": "Inline Manual",
      "domain": "inlinemanual.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Added hero pricing mention: paid plans start at $158/month.",
          "source_url": "https://inlinemanual.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Banners, Feeds (product announcements), NPS surveys, and Standalone offline deployment.",
          "source_url": "https://inlinemanual.com"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Rewrote hero headline and subheadline to emphasize in-app guidance, walkthroughs, tooltips, and checklists.",
          "source_url": "https://inlinemanual.com"
        }
      ],
      "movement": {
        "quadrant": "slow_burn",
        "novelty": 73,
        "shipping_volume": 27,
        "raw_change_count": 3
      }
    },
    {
      "id": "019f2dce-a826-7011-8aeb-4eaa345081ca",
      "name": "Jimo",
      "domain": "jimo.ai",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Hero rewritten to 'Turn static onboarding into real-time guidance' with digital-adoption-platform positioning.",
          "source_url": "https://www.jimo.ai"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 48,
        "shipping_volume": 13,
        "raw_change_count": 2
      }
    },
    {
      "id": "019f2dce-5781-7016-a392-32bca528e26b",
      "name": "Lemonlearning",
      "domain": "lemonlearning.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Lemonlearning added Interactive Simulations, Content Personalization, AI Guide Creator, Resource Center, and Announcements features.",
          "source_url": "https://lemonlearning.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Replaced Player, Editor, and Back Office with Lemon Adoption, Analytics, and Governance; added shadow IT, AI discovery, license optimization, and compliance capabilities.",
          "source_url": "https://lemonlearning.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Lemonlearning added support for Spanish, Italian, and Portuguese languages.",
          "source_url": "https://lemonlearning.com/product/adoption?hsLang=en"
        }
      ],
      "movement": {
        "quadrant": "shipping_steadily",
        "novelty": 34,
        "shipping_volume": 62,
        "raw_change_count": 11
      }
    },
    {
      "id": "019f2dce-6bb5-7029-97b6-a1d597c523b3",
      "name": "Newired",
      "domain": "newired.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "SC",
          "category": "Security, compliance and access",
          "description": "Newired replaced role-based benefits section with outcome-based benefits focused on process compliance and support reduction.",
          "source_url": "https://www.newired.com"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Hero headline rewritten to 'Every company has AI. Only yours has your know-how.', pivoting from digital asset utilization.",
          "source_url": "https://www.newired.com"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Removed dedicated 'Newired AI' chatbot promotional section from homepage.",
          "source_url": "https://www.newired.com"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 10,
        "shipping_volume": 34,
        "raw_change_count": 5
      }
    },
    {
      "id": "019f2dcd-80ce-702c-839a-1fec0f1e0ebe",
      "name": "Nickelled",
      "domain": "nickelled.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added L&D platforms and services including Articulate, Docebo, Vyond, CYPHER Learning, course libraries, and training programs.",
          "source_url": "https://www.nickelled.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Announced partnership with KNOLSKAPE to launch OL Business Simulations.",
          "source_url": "https://omniplexlearning.com/solutions/"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Launched homepage with hero messaging 'Your trusted partner for everything L&D' and updated value proposition.",
          "source_url": "https://www.nickelled.com"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 43,
        "shipping_volume": 45,
        "raw_change_count": 5
      }
    },
    {
      "id": "019e97e6-5cda-701a-a392-4fa8fea5bd90",
      "name": "Pendo",
      "domain": "pendo.io",
      "slug": "pendo",
      "url": "https://competitortracker.io/companies/pendo/",
      "data_url": "https://competitortracker.io/data/companies/pendo.json",
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Added free Novus beta tier with unlimited MAUs and no credit card required during beta",
          "source_url": "https://www.pendo.io/pricing"
        },
        {
          "code": "SC",
          "category": "Security, compliance and access",
          "description": "Pendo added TX-RAMP compliance for Texas state and government enterprise environments.",
          "source_url": "https://www.pendo.io/enterprise/"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Pendo added Contract Center to Support.",
          "source_url": "https://www.pendo.io"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 90,
        "shipping_volume": 90,
        "raw_change_count": 69
      }
    },
    {
      "id": "019f2dcd-9571-7037-8cbc-68154452b031",
      "name": "Product Fruits",
      "domain": "productfruits.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Product Fruits added 'No credit card needed • Free 14‑day trial' to the hero section.",
          "source_url": "https://productfruits.com/use-cases/feature-adoption"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added MCP integration enabling AI agents to access workspace data and ask onboarding-related questions; 14 related product and capability changes reinforced the same Added Mcp signal.",
          "source_url": "https://productfruits.com/pricing"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added 'Flows' feature for multichannel, AI-powered onboarding with real-time user adaptation.",
          "source_url": "https://productfruits.com"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 80,
        "shipping_volume": 73,
        "raw_change_count": 20
      }
    },
    {
      "id": "019f2dcd-6c39-7025-ae7d-a796a4f7154f",
      "name": "Spekit",
      "domain": "spekit.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "IA",
          "category": "Integrations and APIs",
          "description": "Spekit added MCP integrations, clarifying ecosystem fit for buyers evaluating workflow coverage.",
          "source_url": "https://www.spekit.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Spekit added Unified Deal Context to unify Salesforce, Gong, and email signals at opportunity level.",
          "source_url": "https://www.spekit.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Learning Paths and Embedded Enablement.",
          "source_url": "https://www.spekit.com"
        }
      ],
      "movement": {
        "quadrant": "shipping_steadily",
        "novelty": 17,
        "shipping_volume": 55,
        "raw_change_count": 8
      }
    },
    {
      "id": "019f2dce-e4d1-703f-b2b7-00bd4549704f",
      "name": "Tango",
      "domain": "tango.ai",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Tango launched capability to convert Tango guides into videos.",
          "source_url": "https://www.tango.ai"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added SOP Creator, Employee Handbook Creator, and Tutorial Creator as product offerings.",
          "source_url": "https://www.tango.ai"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Hero rewritten to emphasize 'how-to-guide walkthrough automation'; CTA repositioned to push Chrome extension install over signup.",
          "source_url": "https://www.tango.ai"
        }
      ],
      "movement": {
        "quadrant": "shipping_steadily",
        "novelty": 20,
        "shipping_volume": 59,
        "raw_change_count": 8
      }
    },
    {
      "id": "019f2dce-9505-7020-9b8e-c41743531db0",
      "name": "Toonimo",
      "domain": "toonimo.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Shadow Agents feature that learns workflows, ghost-fills forms, and promotes them to full RPA automation.",
          "source_url": "https://www.toonimo.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added availability claims for 30+ languages and 50+ countries in the hero section.",
          "source_url": "https://www.toonimo.com"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Replaced platform-specific client metrics with generic enterprise ROI stats including 50% support reduction and 3x self-service improvement.",
          "source_url": "https://www.toonimo.com"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 24,
        "shipping_volume": 40,
        "raw_change_count": 6
      }
    },
    {
      "id": "019f2dcd-ce82-7002-bb36-d62b50c0802f",
      "name": "Userflow",
      "domain": "userflow.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Userflow Free trial promotion offers a free copy of 'Product-Led Growth' by Wes Bush for sign-ups before August 14.",
          "source_url": "https://www.userflow.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Adoption Agent Handoff for one-click live chat escalation with logging; 1 related product and capability change reinforced the same Added Adoption Agent Handoff signal.",
          "source_url": "https://www.userflow.com/capabilities/adoption-agent"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Adoption Studio, Adoption Agent, FlowAI intelligence layer, and Userflow MCP integration for external AI tools.",
          "source_url": "https://www.userflow.com"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 69,
        "shipping_volume": 52,
        "raw_change_count": 6
      }
    },
    {
      "id": "019f2dcd-e25e-7005-a9e0-4f7d31789e39",
      "name": "Userguiding",
      "domain": "userguiding.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Google single sign-on (SSO) authentication option; 1 related product and capability change reinforced the same Added Google signal.",
          "source_url": "https://userguiding.com/onboarding-checklists"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Homepage hero rewritten to highlight AI Assistant, MCP Server, and no-code analytics.",
          "source_url": "https://userguiding.com"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Top banner replaced year-end webinar promo with YouTube video of seven new features.",
          "source_url": "https://userguiding.com"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 38,
        "shipping_volume": 48,
        "raw_change_count": 6
      }
    },
    {
      "id": "019f2dcd-58f0-702f-b6d1-836e10114ab3",
      "name": "Userlane",
      "domain": "userlane.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added Portfolio Overview, Userlane Assistant, Workflow Guidance, and Engagement Suite; removed Platform Reporting, Content creation, Support channel integration, and Enterprise Search.",
          "source_url": "https://www.userlane.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Partnership with SDS Consultancy to drive digital adoption in the UK market.",
          "source_url": "https://www.userlane.com"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Homepage redesigned; hero and value proposition now focus on friction removal, cost reduction, and regulated industries.",
          "source_url": "https://www.userlane.com"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 43,
        "shipping_volume": 24,
        "raw_change_count": 3
      }
    },
    {
      "id": "019f2dcd-f8d1-7010-b4d4-0a1d44b36d0c",
      "name": "Userpilot",
      "domain": "userpilot.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PP",
          "category": "Pricing and packaging",
          "description": "Growth plan now lists $849/mo (was 'Let's Talk') and includes 2k MAU (down from 5k).",
          "source_url": "https://userpilot.com/pricing/"
        },
        {
          "code": "SC",
          "category": "Security, compliance and access",
          "description": "Userpilot Session Replay now includes auto-masking with HIPAA, GDPR, and SOC 2 compliance.",
          "source_url": "https://userpilot.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Userpilot added Workflows for multi-channel engagement across in-app, email, and mobile.",
          "source_url": "https://userpilot.com"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 83,
        "shipping_volume": 80,
        "raw_change_count": 38
      }
    },
    {
      "id": "019f2dce-1012-702b-aaa4-0aecb66672c4",
      "name": "Usetiful",
      "domain": "usetiful.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Added banner announcing Real-time Behavioral Triggering with early access.",
          "source_url": "https://www.fullstory.com/platform/guides-surveys/"
        },
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Site redesign pivoted value proposition to Fullstory integration narrative, removing standalone product-adoption messaging and detailed feature sections.",
          "source_url": "https://www.usetiful.com"
        }
      ],
      "movement": {
        "quadrant": "slow_burn",
        "novelty": 60,
        "shipping_volume": 19,
        "raw_change_count": 2
      }
    },
    {
      "id": "019f2dce-27f0-700a-986f-341d89214e48",
      "name": "Walkme",
      "domain": "walkme.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "MP",
          "category": "Messaging and positioning",
          "description": "Homepage repositioned around AI: hero now reads 'WalkMe turns AI potential into AI performance'; value prop restructured into See/Unify/Act/Prove pillars.",
          "source_url": "https://www.walkme.com"
        }
      ],
      "movement": {
        "quadrant": "lying_low",
        "novelty": 13,
        "shipping_volume": 10,
        "raw_change_count": 1
      }
    },
    {
      "id": "019f2dce-4040-7022-b974-68bb23fc6db8",
      "name": "Whatfix",
      "domain": "whatfix.com",
      "slug": null,
      "url": null,
      "data_url": null,
      "changes": [
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Whatfix added Content Lifecycle Management to Digital Adoption Platform with approvals, QA, version control, rollback, and controlled releases.",
          "source_url": "https://whatfix.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Whatfix added Application Cloning, Guided Simulations, and AI Assessments and Training Analytics to Mirror.",
          "source_url": "https://whatfix.com"
        },
        {
          "code": "PF",
          "category": "Product and capability",
          "description": "Whatfix added Session Replay, Real-Time Cohorts, and AutoCapture to Product Analytics.",
          "source_url": "https://whatfix.com"
        }
      ],
      "movement": {
        "quadrant": "making_moves",
        "novelty": 60,
        "shipping_volume": 76,
        "raw_change_count": 27
      }
    }
  ],
  "quiet_companies": [
    {
      "id": "019f2dcd-a90d-701e-af84-235ca7dba3f7",
      "name": "Applearn",
      "domain": "applearn.com",
      "slug": null,
      "url": null,
      "data_url": null
    },
    {
      "id": "019f2dce-d0f7-702b-a675-c8dcfc750ad4",
      "name": "Bytesroute",
      "domain": "bytesroute.com",
      "slug": null,
      "url": null,
      "data_url": null
    },
    {
      "id": "019f2dce-bd4e-7030-886d-2d724e8d117c",
      "name": "Candu",
      "domain": "candu.ai",
      "slug": null,
      "url": null,
      "data_url": null
    },
    {
      "id": "019f2dce-f925-7012-bcd4-8c19d23e94cf",
      "name": "Enable Now By SAP",
      "domain": "sap.com",
      "slug": null,
      "url": null,
      "data_url": null
    },
    {
      "id": "019f2dcd-1ea2-702c-a80e-c18bfc3bd06b",
      "name": "Product Experience By Gainsight",
      "domain": "gainsight.com",
      "slug": null,
      "url": null,
      "data_url": null
    },
    {
      "id": "019f2dcd-bbf8-703a-989c-c530bfb6505b",
      "name": "Stonly",
      "domain": "stonly.com",
      "slug": null,
      "url": null,
      "data_url": null
    }
  ],
  "scoring": {
    "version": "v3-independent-novelty-density",
    "quadrants": {
      "top_left": "Shipping steadily",
      "top_right": "Making moves",
      "bottom_left": "Lying low",
      "bottom_right": "Slow burn"
    },
    "notes": "Scores are deterministic rank-normalized coordinates from quarter-window API changes. Shipping volume measures activity volume, source diversity, signal diversity, and materiality. Novelty is intentionally independent from volume: strategic/newness signal density, launch language, high-novelty signal mix, and materiality are dampened by raw change volume so routine high-volume movers can land in Shipping Steadily and selective strategic launches can land in Slow Burn. LLMs do not choose coordinates. V2 renders points in density-aware, spatially balanced highlight batches capped at 20 companies every three seconds; dense maps split into smaller batches when needed for readability."
  }
}