{
  "version": 1,
  "generated_at": "2026-09-05T11:22:41.527Z",
  "source": "competitor-tracker-api",
  "licence": {
    "id": "CC-BY-4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/",
    "attribution": "Competitor Tracker & Co. — https://competitortracker.io"
  },
  "canonical": "https://competitortracker.io/companies/similarweb/",
  "self": "https://competitortracker.io/data/companies/similarweb.json",
  "id": "019f1357-9020-702c-aa07-1a1ebd955e51",
  "track": {
    "mode": "company",
    "url": "https://app.competitortracker.io/track/company/similarweb",
    "competitor_id": "019f1357-9020-702c-aa07-1a1ebd955e51"
  },
  "slug": "similarweb",
  "name": "Similarweb",
  "url": "https://www.similarweb.com",
  "domain": "similarweb.com",
  "description": "Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.",
  "favicon_url": null,
  "tracked_categories": [
    "Pricing",
    "Product",
    "Messaging",
    "Corporate",
    "Market"
  ],
  "affiliated": false,
  "affiliated_url": null,
  "parent": null,
  "industry": {
    "slug": "competitive-intelligence",
    "name": "Competitive Intelligence",
    "url": "https://competitortracker.io/industries/competitive-intelligence/2026-q2/",
    "data_url": "https://competitortracker.io/data/industries/competitive-intelligence.json"
  },
  "last_read": "2026-09-05T11:20:22.579Z",
  "archive": {
    "year": 2026,
    "basis_date": null,
    "web_archive": false
  },
  "summary": "Since 2026, Competitor Tracker & Co. has logged 5 changes on Similarweb's public website, led by messaging (3 of 5) with pricing next (1). The most recent, detected September 5, 2026: dropdown links relabeled from 'Top Holiday 2026 Shopper Trends' to 'The 2026 state of AI Search is here'; URLs updated.",
  "changes_total": 5,
  "changes_high_priority": 1,
  "changes_withheld": 1,
  "changes_shown": [
    {
      "category": "Pricing",
      "priority": "high",
      "description": "Second no-touch tier price changed from $399 to $333.",
      "detected_at": "2026-09-05T11:20:26.706Z",
      "source_url": null
    },
    {
      "category": "Messaging",
      "priority": "medium",
      "description": "Dropdown links relabeled from 'Top Holiday 2026 Shopper Trends' to 'The 2026 state of AI Search is here'; URLs updated.",
      "detected_at": "2026-09-05T11:22:41.527Z",
      "source_url": null
    },
    {
      "category": "Messaging",
      "priority": "medium",
      "description": "Removed promotional banner offering 7-day free trial for Similarweb AEO tools below keyword search input.",
      "detected_at": "2026-08-29T11:16:41.317Z",
      "source_url": null
    },
    {
      "category": "Product",
      "priority": "low",
      "description": "Top AI and Trending AI Tools tables replaced blank placeholders with live platform metrics.",
      "detected_at": "2026-08-22T09:42:12.252Z",
      "source_url": null
    }
  ],
  "category_breakdown": [
    {
      "category": "Messaging",
      "count": 3
    },
    {
      "category": "Pricing",
      "count": 1
    },
    {
      "category": "Product",
      "count": 1
    }
  ],
  "pages_tracked": 28,
  "watch_list": [
    {
      "name": "IndustryLens",
      "slug": "industrylens",
      "relation": null,
      "url": "https://competitortracker.io/companies/industrylens/",
      "data_url": "https://competitortracker.io/data/companies/industrylens.json"
    },
    {
      "name": "Manus (AI agent)",
      "slug": "manus-ai-agent",
      "relation": null,
      "url": "https://competitortracker.io/companies/manus-ai-agent/",
      "data_url": "https://competitortracker.io/data/companies/manus-ai-agent.json"
    },
    {
      "name": "Browse AI",
      "slug": "browse",
      "relation": null,
      "url": "https://competitortracker.io/companies/browse/",
      "data_url": "https://competitortracker.io/data/companies/browse.json"
    },
    {
      "name": "ChangeTower",
      "slug": "changetower",
      "relation": null,
      "url": "https://competitortracker.io/companies/changetower/",
      "data_url": "https://competitortracker.io/data/companies/changetower.json"
    },
    {
      "name": "Hexowatch",
      "slug": "hexowatch",
      "relation": null,
      "url": "https://competitortracker.io/companies/hexowatch/",
      "data_url": "https://competitortracker.io/data/companies/hexowatch.json"
    },
    {
      "name": "Competitors.app",
      "slug": "competitors-app",
      "relation": null,
      "url": "https://competitortracker.io/companies/competitors-app/",
      "data_url": "https://competitortracker.io/data/companies/competitors-app.json"
    },
    {
      "name": "Rival IQ",
      "slug": "rival-iq",
      "relation": null,
      "url": "https://competitortracker.io/companies/rival-iq/",
      "data_url": "https://competitortracker.io/data/companies/rival-iq.json"
    },
    {
      "name": "Meltwater",
      "slug": "meltwater",
      "relation": null,
      "url": "https://competitortracker.io/companies/meltwater/",
      "data_url": "https://competitortracker.io/data/companies/meltwater.json"
    },
    {
      "name": "Feedly Market Intelligence",
      "slug": "feedly-market-intelligence",
      "relation": null,
      "url": "https://competitortracker.io/companies/feedly-market-intelligence/",
      "data_url": "https://competitortracker.io/data/companies/feedly-market-intelligence.json"
    },
    {
      "name": "Digimind (Onclusive)",
      "slug": "onclusive",
      "relation": null,
      "url": "https://competitortracker.io/companies/onclusive/",
      "data_url": "https://competitortracker.io/data/companies/onclusive.json"
    }
  ],
  "faq": [
    {
      "question": "What did Similarweb change most recently?",
      "answer": "On September 5, 2026, Competitor Tracker & Co. detected dropdown links relabeled from 'Top Holiday 2026 Shopper Trends' to 'The 2026 state of AI Search is here'; URLs updated and second no-touch tier price changed from $399 to $333.",
      "link": null,
      "link_text": null
    },
    {
      "question": "How often is this page updated?",
      "answer": "Competitor Tracker reads Similarweb's site every week and files what changed. A detected change reaches this page within a week of the date it was detected. Weeks when Similarweb changes nothing can leave the file as it stands.",
      "link": null,
      "link_text": null
    },
    {
      "question": "Can my AI agent query Similarweb's changes?",
      "answer": "Yes. Connect the Competitor Tracker MCP server (the protocol AI assistants like Claude use to call tools) and ask for Similarweb's latest changes. Tracking starts the day you subscribe: from then on, every change is on the record, queryable by you or your agent.",
      "link": "https://competitortracker.io/demo/agent/",
      "link_text": "See a real session"
    }
  ]
}