{
  "version": 1,
  "generated_at": "2026-09-05T10:39:03.229Z",
  "source": "competitor-tracker-api",
  "licence": {
    "id": "CC-BY-4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/",
    "attribution": "Competitor Tracker & Co. — https://competitortracker.io"
  },
  "canonical": "https://competitortracker.io/companies/lusha/",
  "self": "https://competitortracker.io/data/companies/lusha.json",
  "id": "019f134f-b6fe-7005-be6c-63c1ecc3af78",
  "track": {
    "mode": "company",
    "url": "https://app.competitortracker.io/track/company/lusha",
    "competitor_id": "019f134f-b6fe-7005-be6c-63c1ecc3af78"
  },
  "slug": "lusha",
  "name": "Lusha",
  "url": "https://www.lusha.com",
  "domain": "lusha.com",
  "description": "Build workflows with accurate B2B contact & company data with live signals for lead generation, enrichment, outreach, and automation.",
  "favicon_url": "https://assets.competitortracker.io/favicons/019f134f-b6fe-7005-be6c-63c1ecc3af78.png",
  "tracked_categories": [
    "Pricing",
    "Product",
    "Messaging",
    "Corporate",
    "Market"
  ],
  "affiliated": false,
  "affiliated_url": null,
  "parent": null,
  "industry": {
    "slug": "lead-enrichment-software",
    "name": "Lead Enrichment Software",
    "url": "https://competitortracker.io/industries/lead-enrichment-software/2026-q2/",
    "data_url": "https://competitortracker.io/data/industries/lead-enrichment-software.json"
  },
  "last_read": "2026-09-05T10:36:51.024Z",
  "archive": {
    "year": 2026,
    "basis_date": null,
    "web_archive": false
  },
  "summary": "Since 2026, Competitor Tracker & Co. has logged 7 changes on Lusha's public website, led by product (4 of 7) with messaging next (2). The most recent, detected September 5, 2026: headline changed from 'SUMMER SALE' to 'Flexible pricing for any GTM team'; promotional badges removed from Starter, Pro, and Premium; Premium now tagged 'Most Popular'.",
  "changes_total": 7,
  "changes_high_priority": 4,
  "changes_withheld": 3,
  "changes_shown": [
    {
      "category": "Messaging",
      "priority": "high",
      "description": "Headline changed from 'SUMMER SALE' to 'Flexible pricing for any GTM team'; promotional badges removed from Starter, Pro, and Premium; Premium now tagged 'Most Popular'.",
      "detected_at": "2026-09-05T10:39:03.229Z",
      "source_url": null
    },
    {
      "category": "Pricing",
      "priority": "high",
      "description": "Pro plan yearly price increased from $48.95 to $52.45; Premium plan yearly price increased from $259.95 to $299.95.",
      "detected_at": "2026-09-05T10:39:03.229Z",
      "source_url": null
    },
    {
      "category": "Product",
      "priority": "high",
      "description": "Homepage product tabs updated to show Lookalikes and Territories; removed Signals and Targeting tabs.",
      "detected_at": "2026-09-05T10:38:35.036Z",
      "source_url": null
    },
    {
      "category": "Product",
      "priority": "medium",
      "description": "Added Notetaker Summary and Transcript analysis to credits breakdown.",
      "detected_at": "2026-08-22T09:05:42.652Z",
      "source_url": null
    }
  ],
  "category_breakdown": [
    {
      "category": "Product",
      "count": 4
    },
    {
      "category": "Messaging",
      "count": 2
    },
    {
      "category": "Pricing",
      "count": 1
    }
  ],
  "pages_tracked": 35,
  "watch_list": [
    {
      "name": "Scalelist",
      "slug": "scalelist",
      "relation": null,
      "url": "https://competitortracker.io/companies/scalelist/",
      "data_url": "https://competitortracker.io/data/companies/scalelist.json"
    },
    {
      "name": "BuiltWith",
      "slug": "builtwith",
      "relation": null,
      "url": "https://competitortracker.io/companies/builtwith/",
      "data_url": "https://competitortracker.io/data/companies/builtwith.json"
    },
    {
      "name": "Crunchbase",
      "slug": "crunchbase",
      "relation": null,
      "url": "https://competitortracker.io/companies/crunchbase/",
      "data_url": "https://competitortracker.io/data/companies/crunchbase.json"
    },
    {
      "name": "Vainu",
      "slug": "vainu",
      "relation": null,
      "url": "https://competitortracker.io/companies/vainu/",
      "data_url": "https://competitortracker.io/data/companies/vainu.json"
    },
    {
      "name": "Ocean.io",
      "slug": "ocean-io",
      "relation": null,
      "url": "https://competitortracker.io/companies/ocean-io/",
      "data_url": "https://competitortracker.io/data/companies/ocean-io.json"
    },
    {
      "name": "Surfe",
      "slug": "surfe",
      "relation": null,
      "url": "https://competitortracker.io/companies/surfe/",
      "data_url": "https://competitortracker.io/data/companies/surfe.json"
    },
    {
      "name": "FullEnrich",
      "slug": "fullenrich",
      "relation": null,
      "url": "https://competitortracker.io/companies/fullenrich/",
      "data_url": "https://competitortracker.io/data/companies/fullenrich.json"
    },
    {
      "name": "Leadspace",
      "slug": "leadspace",
      "relation": null,
      "url": "https://competitortracker.io/companies/leadspace/",
      "data_url": "https://competitortracker.io/data/companies/leadspace.json"
    },
    {
      "name": "Coresignal",
      "slug": "coresignal",
      "relation": null,
      "url": "https://competitortracker.io/companies/coresignal/",
      "data_url": "https://competitortracker.io/data/companies/coresignal.json"
    },
    {
      "name": "Bookyourdata",
      "slug": "bookyourdata",
      "relation": null,
      "url": "https://competitortracker.io/companies/bookyourdata/",
      "data_url": "https://competitortracker.io/data/companies/bookyourdata.json"
    }
  ],
  "faq": [
    {
      "question": "What did Lusha change most recently?",
      "answer": "On September 5, 2026, Competitor Tracker & Co. detected headline changed from 'SUMMER SALE' to 'Flexible pricing for any GTM team'; promotional badges removed from Starter, Pro, and Premium; Premium now tagged 'Most Popular', pro plan yearly price increased from $48.95 to $52.45; Premium plan yearly price increased from $259.95 to $299.95 and homepage hero redesigned, adding Claude/ChatGPT/Workspace entry points and an interactive prompt demo.",
      "link": null,
      "link_text": null
    },
    {
      "question": "How often is this page updated?",
      "answer": "Competitor Tracker reads Lusha's site every week and files what changed. A detected change reaches this page within a week of the date it was detected. Weeks when Lusha changes nothing can leave the file as it stands.",
      "link": null,
      "link_text": null
    },
    {
      "question": "Can my AI agent query Lusha's changes?",
      "answer": "Yes. Connect the Competitor Tracker MCP server (the protocol AI assistants like Claude use to call tools) and ask for Lusha's latest changes. Tracking starts the day you subscribe: from then on, every change is on the record, queryable by you or your agent.",
      "link": "https://competitortracker.io/demo/agent/",
      "link_text": "See a real session"
    }
  ]
}