{
  "version": 1,
  "generated_at": "2026-09-05T02:26:51.606Z",
  "source": "competitor-tracker-api",
  "licence": {
    "id": "CC-BY-4.0",
    "url": "https://creativecommons.org/licenses/by/4.0/",
    "attribution": "Competitor Tracker & Co. — https://competitortracker.io"
  },
  "canonical": "https://competitortracker.io/companies/gong/",
  "self": "https://competitortracker.io/data/companies/gong.json",
  "id": "019e98b7-ae09-7025-9e2b-b0d6a0f8875e",
  "track": {
    "mode": "company",
    "url": "https://app.competitortracker.io/track/company/gong",
    "competitor_id": "019e98b7-ae09-7025-9e2b-b0d6a0f8875e"
  },
  "slug": "gong",
  "name": "Gong",
  "url": "https://www.gong.io",
  "domain": "gong.io",
  "description": "Gong Revenue AI OS helps your entire GTM organization win. Drive growth with multimodal revenue signal processing, specialized AI agents, and purpose-built applications.",
  "favicon_url": "https://assets.competitortracker.io/favicons/019e98b7-ae09-7025-9e2b-b0d6a0f8875e.png",
  "tracked_categories": [
    "Pricing",
    "Product",
    "Messaging",
    "Corporate",
    "Market"
  ],
  "affiliated": false,
  "affiliated_url": null,
  "parent": null,
  "industry": {
    "slug": "sales-engagement-software-intelligence",
    "name": "Sales Engagement Software",
    "url": "https://competitortracker.io/industries/sales-engagement-software-intelligence/2026-q2/",
    "data_url": "https://competitortracker.io/data/industries/sales-engagement-software-intelligence.json"
  },
  "last_read": "2026-09-05T02:24:15.813Z",
  "archive": {
    "year": 2026,
    "basis_date": null,
    "web_archive": false
  },
  "summary": "Since 2026, Competitor Tracker & Co. has logged 7 changes on Gong's public website, led by messaging (6 of 7) with corporate next (1). The most recent, detected September 5, 2026: expanded Key Resources sections with content cards for webinars, blog posts and product guides.",
  "changes_total": 7,
  "changes_high_priority": 2,
  "changes_withheld": 3,
  "changes_shown": [
    {
      "category": "Messaging",
      "priority": "high",
      "description": "Repositioned product branding from 'Gong pricing' to 'Gong Revenue AI Pricing' in page metadata and title.",
      "detected_at": "2026-08-29T02:42:07.107Z",
      "source_url": null
    },
    {
      "category": "Messaging",
      "priority": "medium",
      "description": "Added bottom email capture section titled 'Stop losing winnable deals'.",
      "detected_at": "2026-08-22T02:23:38.957Z",
      "source_url": null
    },
    {
      "category": "Messaging",
      "priority": "low",
      "description": "Expanded Key Resources sections with content cards for webinars, blog posts and product guides.",
      "detected_at": "2026-09-05T02:26:51.606Z",
      "source_url": null
    },
    {
      "category": "Corporate",
      "priority": "low",
      "description": "Added a banner for the Celebrate '26 company event in Las Vegas from September 29 to October 1.",
      "detected_at": "2026-08-29T02:39:05.483Z",
      "source_url": null
    }
  ],
  "category_breakdown": [
    {
      "category": "Messaging",
      "count": 6
    },
    {
      "category": "Corporate",
      "count": 1
    }
  ],
  "pages_tracked": 23,
  "watch_list": [
    {
      "name": "Expandi",
      "slug": "expandi",
      "relation": null,
      "url": "https://competitortracker.io/companies/expandi/",
      "data_url": "https://competitortracker.io/data/companies/expandi.json"
    },
    {
      "name": "HeyReach",
      "slug": "heyreach",
      "relation": null,
      "url": "https://competitortracker.io/companies/heyreach/",
      "data_url": "https://competitortracker.io/data/companies/heyreach.json"
    },
    {
      "name": "Unifygtm",
      "slug": "unifygtm",
      "relation": null,
      "url": "https://competitortracker.io/companies/unifygtm/",
      "data_url": "https://competitortracker.io/data/companies/unifygtm.json"
    },
    {
      "name": "AiSDR",
      "slug": "aisdr",
      "relation": null,
      "url": "https://competitortracker.io/companies/aisdr/",
      "data_url": "https://competitortracker.io/data/companies/aisdr.json"
    },
    {
      "name": "Artisan",
      "slug": "artisan",
      "relation": null,
      "url": "https://competitortracker.io/companies/artisan/",
      "data_url": "https://competitortracker.io/data/companies/artisan.json"
    },
    {
      "name": "11x",
      "slug": "11x",
      "relation": null,
      "url": "https://competitortracker.io/companies/11x/",
      "data_url": "https://competitortracker.io/data/companies/11x.json"
    },
    {
      "name": "GMass",
      "slug": "gmass",
      "relation": null,
      "url": "https://competitortracker.io/companies/gmass/",
      "data_url": "https://competitortracker.io/data/companies/gmass.json"
    },
    {
      "name": "Overloop",
      "slug": "overloop",
      "relation": null,
      "url": "https://competitortracker.io/companies/overloop/",
      "data_url": "https://competitortracker.io/data/companies/overloop.json"
    },
    {
      "name": "Vanillasoft",
      "slug": "vanillasoft",
      "relation": null,
      "url": "https://competitortracker.io/companies/vanillasoft/",
      "data_url": "https://competitortracker.io/data/companies/vanillasoft.json"
    },
    {
      "name": "Revenue.io",
      "slug": "revenue-io",
      "relation": null,
      "url": "https://competitortracker.io/companies/revenue-io/",
      "data_url": "https://competitortracker.io/data/companies/revenue-io.json"
    }
  ],
  "faq": [
    {
      "question": "What did Gong change most recently?",
      "answer": "On September 5, 2026, Competitor Tracker & Co. detected expanded Key Resources sections with content cards for webinars, blog posts and product guides and added bottom-of-page form inviting visitors to start a product tour.",
      "link": null,
      "link_text": null
    },
    {
      "question": "How often is this page updated?",
      "answer": "Competitor Tracker reads Gong's site every week and files what changed. A detected change reaches this page within a week of the date it was detected. Weeks when Gong changes nothing can leave the file as it stands.",
      "link": null,
      "link_text": null
    },
    {
      "question": "Can my AI agent query Gong's changes?",
      "answer": "Yes. Connect the Competitor Tracker MCP server (the protocol AI assistants like Claude use to call tools) and ask for Gong's latest changes. Tracking starts the day you subscribe: from then on, every change is on the record, queryable by you or your agent.",
      "link": "https://competitortracker.io/demo/agent/",
      "link_text": "See a real session"
    }
  ]
}