— COMPANY FILE # Otterly changes: pricing, product and messaging, on the record. Every change detected on Otterly's public website: pricing, product and messaging, dated and sourced. 31 changes on file since 2026. Their pitch, in their own words: "The #1 rated AI search monitoring platform. Track brand mentions, monitor website citations, and optimize for ChatGPT, Perplexity & Google AI Overviews in one tool." OTTERLY.AI ↗ · WATCHED FOR: PRICING, PRODUCT, MESSAGING, CORPORATE, MARKET · READ EVERY MONDAY Competitor Tracker & Co. reads Otterly's public website and records what changes. Not affiliated with Otterly. This is an independent record of what they publish. Last read: 2026-09-05 On file: 31 changes · 15 high-priority · 32 pages tracked · archive since 2026 THE FILE BY CATEGORY: MESSAGING 20 · PRODUCT 6 · MARKET 3 · CORPORATE 1 · PRICING 1 ## The record so far Since 2026, Competitor Tracker & Co. has logged 31 changes on Otterly's public website, led by messaging (20 of 31) with product next (6). The most recent, detected September 5, 2026: added lead-capture form requiring name and email for AI search referral traffic report. ## Detected changes: a sample from the file 5 of the 31 changes on file, highest priority first. Subscribers get every new change, every Monday. - [Pricing · high · 2026-09-05] Reduced subscription pricing for Lite ($25), Standard ($160), and Premium ($422) plans. - [Messaging · high · 2026-09-05] Hero H1 and tagline rewritten to emphasize controlling brand presence on ChatGPT, Perplexity, and other AI platforms. - [Product · high · 2026-09-05] Simplified navigation by removing links from headers and footers. - [Messaging · high · 2026-08-29] Highlighted coverage of seven AI engines and 99% citation accuracy. - [Market · medium · 2026-08-29] Added Hong Kong, Malaysia, Singapore, and Turkey to agency directory country filter. + 26 more changes on file. Want the next ones the Monday they happen? Start tracking: https://app.competitortracker.io/track/company/otterly ## Questions this file answers ### What did Otterly change most recently? On September 5, 2026, Competitor Tracker & Co. detected added lead-capture form requiring name and email for AI search referral traffic report, added YouTube video embed about company story between founders section and company timeline and reduced subscription pricing for Lite ($25), Standard ($160), and Premium ($422) plans. ### How often is this page updated? Competitor Tracker reads Otterly's site every week and files what changed. A detected change reaches this page within a week of the date it was detected. Weeks when Otterly changes nothing can leave the file as it stands. ### Can my AI agent query Otterly's changes? Yes. Connect the Competitor Tracker MCP server (the protocol AI assistants like Claude use to call tools) and ask for Otterly's latest changes. Tracking starts the day you subscribe: from then on, every change is on the record, queryable by you or your agent. See a real session: /demo/agent/ ## Also on the watch list - Peec · /companies/peec/ - Profound · /companies/profound/ - Uberall · /companies/uberall/ - Yext · /companies/yext/ - BrightLocal · /companies/brightlocal/ - Frase · /companies/frase/ - JetOctopus · /companies/jetoctopus/ - Oncrawl · /companies/oncrawl/ - Sitebulb · /companies/sitebulb/ - Ubersuggest by Neil Patel · /companies/neilpatel-com/ Looking for an alternative to Otterly? Compare tracked SEO Software platforms: /industries/seo-software/2026-q2/ ## Open your own file on Otterly Weekly reads, classified changes, sourced snapshots: a Monday Brief for your team and MCP tools for your agents. Start tracking this company: https://app.competitortracker.io/track/company/otterly One coin a month keeps Otterly tracked. You see the cost and everything on file before you sign up. Create a free account · no card needed Query this file with an AI agent: connect the Competitor Tracker MCP server and ask for Otterly's changes. Agent demo: /demo/agent/ This file as JSON, free under CC BY 4.0: https://competitortracker.io/data/companies/otterly.json · Open data: /data/ About Competitor Tracker & Co.: /product/ · What we are: /what-is-competitor-tracker/ Otterly and all company names and logos on this page are trademarks of their respective owners, used only to identify who we watch. No affiliation, endorsement or sponsorship implied. Source: https://competitortracker.io/companies/otterly/ · Updated 2026-09-05